Jhpiego's Website & Brand Refresh
In collaboration with Omelet, Funkhaus, and the Jhpiego marketing team, the refreshed Jhpiego website and brand was launched September 2025. The design brief was to simplify the site architecture, push the visual design, drive up emotional impact, and clarify Jhpiego’s communication.
A Bold Look for a Bold Future
The brand refresh that accompanied the new website improved the original color palette, added bold fonts, and pushed the envelope of what a leading non-profits website could look like to showcase Jhpiego's commitment to innovation and the people they serve.
Jhpiego's approach to marketing is to use design as a business tool, ensuring every design aligns with the brand, supports their goals, and delivers measurable results.
At the core of this design work is a focus on clarity, consistency, and impact, ensuring every piece advances Jhpiego's mission, strengthens the brand, and supports sustainable growth.
User Journey and Accessibility
Accessibility was a key feature for the site and it is included as a program to make the site as accessible as possible. The person icon at the bottom right corner of the website lets anyone change the site’s settings to fit any needs. When you click the icon, a screen will appear allowing the user to make adjustments as needed.
